Committed to the Insurance Industry's Needs

Insurance providers demand secure data and flawless program management. Business Ink recognizes the importance of delivering communications that meet the highest standards of accuracy, privacy, and confidentiality. We have a proven process and track record of serving organizations with regulatory or statutory obligations to their stakeholders.

Business Ink provides a broad array of solutions to insurance providers, including:

  • Marketing and Acquistion Programs
  • New policy enrollment packets
  • Account Maintenance Communications
  • Outreach and Notices
  • Statements and Billings
  • Renewal Communications
  • Explanation of Coverage
  • Subscriber Engagement Modeling

We also manage all aspects of content change for products being distributed.

Customer Acquisition and Development Solutions

Our Customer Acquisition and Development Solutions for the insurance industry focus on acquiring and increasing the lifetime value of your customers. We use data analytics, predictive modeling, and precision targeting to build marketing and communications programs that acquire, convert, develop, and retain your customers.

Whether it’s a product launch, an initiative to deepen relationships, or a customer retention campaign, Business Ink increases engagement and revenue by delivering world-class strategy, technology and fulfillment. Business Ink turns data into Business Intelligence to help your team understand consumer behavior. Then we create compelling offers and calls-to-action that motivate policy holders to act.

Customized Processes

Business Ink has a well-established process for controlling the formatting, management, and presentation of personal data to your customers.

We verify the accuracy of addresses and mailing lists through USPS-certified software as data moves throughout our manufacturing processes. These processes ensure the correct spelling of names, addresses, and other vital postal delivery information.

HIPAA and SSAE 16, AT 101 SOC II Type II Audit

Because much of our work is in insurance and healthcare, we have significant experience helping organizations comply with the Health Insurance Portability and Accountability Act of 1996 (HIPAA).

To meet HIPAA and other federal requirements, Business Ink maintains strict standards to:

  • Manage large quantities of data and variable-data print processes
  • Protect the confidentiality of personal information
  • Provide quick turnaround for high-volume static and variable print and mail jobs

We have also completed an Annual Statement on Standards for Attestation Engagements No. 16 (SSAE 16, AT 101 SOC II Type II). This document has replaced the Statement on Auditing Standards (SAS) 70 guidelines for service organizations. The audits and resulting reports document Business Ink’s control objectives and activities, including controls over information technology. The SSAE 16 audit report also helps ensure that Business Ink provides the controls and safeguards when hosting or processing sensitive and confidential client data.

Business Ink seeks to exceed the standards set by certifying agencies. We have created internal redundant controls and security measures to ensure the integrity of sensitive information in every step of the production process.

Technology and Customer Confidence

Business Ink employs only certified, applicable technology and systems to support production and distribution of insurance cards, enrollment forms, policy brochures, among other member materials.

Our dedication to confidentiality, accuracy, and compliance has earned Business Ink a national reputation for excellence in the production of enrollment packets, educational materials, and printing and mailing services for the insurance sectors.